This Privacy Policy explains how Nanjing Ninghan Intelligent Equipment Co., Ltd., operating the Brshear brand and brshear.com (“Brshear,” “we,” “us” or “our”), collects, uses, stores and shares information when you visit our website, submit an enquiry, upload a blade photo or drawing, or contact us by email or WhatsApp.
1. Who We Are
Brshear is the industrial knife brand and website operated by Nanjing Ninghan Intelligent Equipment Co., Ltd.. For privacy questions or requests, contact us at nick@brshear.com. Our business address is West Industrial Park, Bowang Town, Bowang District, Ma'anshan, Anhui, China.
2. Information We Collect
Information you provide
When you send an enquiry or communicate with us, we may collect:
- Your name, business email address and WhatsApp number.
- Your enquiry message and information about the machine, blade, material, quantity, application or delivery requirement.
- Files you choose to upload, such as blade photographs, drawings, PDFs, DWG or DXF files.
- Further correspondence and information needed for a quotation, order, delivery or after-sales support.
Information collected from the website
Our website and enquiry system may process the page visited, submission time, referring website, campaign parameters (such as UTM values), Google Ads click identifiers (such as GCLID, GBRAID or WBRAID), and a protected hash derived from an IP address for rate limiting and abuse prevention. Hosting and security providers may also process standard request, browser, device and network information needed to deliver and protect the website.
If you accept optional analytics or marketing technologies, Google tags may process information about visits, interactions, conversions, device or browser characteristics, page URLs, IP addresses and advertising identifiers. Optional Google tags are not loaded by Brshear before the relevant consent choice.
3. How We Use Information
We use information for the following purposes:
- To review your requirement, answer questions and prepare technical or commercial quotations.
- To communicate about drawings, specifications, production, payment, delivery and support.
- To receive and protect uploaded technical files.
- To prevent spam, fraudulent submissions, misuse and security incidents.
- With your choice where required, to measure website use, advertising conversions and campaign effectiveness.
- To maintain business, accounting, compliance and dispute-resolution records where reasonably necessary.
4. Legal Grounds Where Applicable
Depending on your location and the activity involved, we process information to take steps at your request before entering into a contract, to perform a contract, for legitimate interests such as responding to business enquiries and protecting our services, to meet legal obligations, or based on consent for optional analytics and marketing technologies. When optional tags are enabled, you may withdraw consent at any time through the Cookie settings control in the site footer.
5. How We Share Information
We do not sell the contact details, drawings or technical files submitted through our enquiry forms. We may share information only as reasonably necessary with:
- Authorized Brshear personnel involved in sales, engineering, production, quality control, delivery or support.
- Cloudflare, which provides website delivery, security verification, enquiry database, private file storage and access-protected administration services.
- Google, when configured and permitted by your consent choice, for analytics, Google Ads conversion measurement or remarketing.
- Communication providers, including email services and WhatsApp, when you use those channels.
- Aliyun SMS, which may receive a limited internal notification containing the Brshear site name and the name entered in the enquiry form so that our team knows a new enquiry has arrived.
- Manufacturing, logistics, customs, payment, professional or legal service providers when needed to fulfil a request or order.
- Authorities or other parties when disclosure is required by law or reasonably necessary to protect rights, safety or security.
Google and other independent third-party services process information under their own privacy terms. You can read how Google uses information from sites that use its services.
6. International Processing
Brshear serves international customers from China. Information may therefore be processed in China and in other countries where our service providers operate. Privacy and data-protection rules may differ between countries. Where applicable, we take reasonable steps to use appropriate safeguards for such processing.
7. Cookies and Similar Technologies
Necessary storage supports security and remembers your privacy choice. Optional analytics and marketing technologies are controlled through the consent notice. Campaign parameters are stored for the browsing session only when the relevant optional choice is available. For categories, examples and preference controls, see our Cookie Policy.
8. Data Retention
We retain enquiry, correspondence, technical and order information only for as long as reasonably necessary for quotation follow-up, production, delivery, support, record keeping, legal obligations and dispute handling. Retention may differ depending on whether an enquiry becomes an order. When information is no longer needed, we may delete or anonymize it.
9. Security
We use reasonable technical and organizational safeguards appropriate to the information involved. These include HTTPS, server-side validation, access controls, protected administration, private file storage and anti-abuse checks. No internet transmission or storage system can be guaranteed completely secure.
10. Your Choices and Rights
Depending on the law that applies to you, you may request access to, correction of or deletion of personal information, object to or restrict certain processing, or withdraw consent. You may also reject optional website technologies without losing access to our products, contact details or enquiry form.
To make a request, email nick@brshear.com. We may need to verify that the request relates to you and may retain information where required for legal, contractual, security or record-keeping purposes.
11. Children
This website is intended for business and industrial enquiries and is not directed to children. We do not knowingly collect personal information from children through this website.
12. Third-Party Links and Services
Our website may link to third-party websites or communication services. Their privacy practices are governed by their own notices, not this policy.
13. Changes to This Policy
We may update this policy when our website, enquiry process or legal obligations change. The date at the top shows the latest material update.
14. Contact
Privacy enquiries may be sent to nick@brshear.com.
Company: Nanjing Ninghan Intelligent Equipment Co., Ltd..
Business address: West Industrial Park, Bowang Town, Bowang District, Ma'anshan, Anhui, China.